Priorities

Where the rubber meets the road

An elementary school in Midland

Objectives

Priority actions to help greater Midland meet the needs of the rapidly growing community.

Education

Education

By 2025: Ensure Midland area schools will become the most improved school districts in Texas, and 70% of students will be college or career ready upon high school graduation (based on Texas Education Agency definition).

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Health & Wellness

Health & Wellness

By the end of 2025, Midland County will achieve improvements in healthcare system financial sustainability, care delivery, environmental quality, and lifestyle choices to move Midland’s health ranking into the top 10 counties, according to the Robert Wood Johnson Foundation’s (RWJF) annual County Health Rankings (CHR).

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Housing

Housing

By 2025, Midland will increase the affordability and availability of housing to accommodate the needs of our workforce.

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Infrastructure

Infrastructure

By 2021, City and County of Midland ensure necessary maintenance and construction programs to provide required infrastructure that meets forecasted growth on a rolling 5-year cycle.

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Quality of Place

Quality of Place

By 2025: Improve Midland’s competitive advantage by enhancing the physical and cultural environments to make Midland a more vibrant, engaging place to work and live.

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Download the Strategic Framework PDF

Vision

Priority Midland fuels the focused commitment to a higher calling to build Midland into a world-class community.

Mission

Priority Midland will lead collaboration among elected officials, community leaders and stakeholders to drive solutions and accelerate resourcing for our growing community.

Guiding Principles

Trust: We rely on the integrity of our members to work in good faith, putting the needs of Midland first.

Teamwork: We commit to working together as a team of teams.

Action: We act responsibly to gain the initiative and seize opportunities.

Community: We put the community at the center of everything we do.